Amazon Connect Customer Profiles now enables agents to see additional customer information stored in Customer Profiles in the Connect Agent Application, enabling them to further personalize customer interactions and resolve their problems. For example, admins at retail companies can now add reward points information to profiles, and enable agents to inform customers of points redeemable towards their orders. As another example, admins at a financial services company can add credit limit information enabling agents to quickly help customers calling regarding a declined credit card transaction.